From PRICE to SMARRTT
in the days the supply chain in fashion asks for high margins and for high
volumes to produce and because of the oversea locations to produce the clothing
it asks a firm planning. Manufactures and agents try to make nice samples for
the brands, retailers try to analyse with data, but mainly based on a feeling
to buy the right fashion styles and the right sizes for their clients into
high volume are almost a must to make high margins on their products and build
a healthy company. Trying to change something after placing the order is very difficult.
If the retailers are making a mistake the goods will go into sale. There is
also a possibility that the articles are going back to the manufacturer and
will be sold through factory outlets to give the products a second change.
the high competitive market the need of down prizing, big sales and the use of
Outlet stores is growing and creating a race to the bottom. Consumers are
reacting on this and are waiting to buy. With high buying prizes and low
selling prizes the margins are going down. This al asks for a different
push: Push driven, Volume driven, Big outlets, Mass production, Sale
No technology, History is leading, Traditional, Trend following, Short term
Intensive: Labor intense, Global supply chain, Highly competitive market,
Exhaustion supply chain
driven: Low prices, Cost driven, Scale of operations, Authority, Low wages
Externalities: External cost, Ethical dilemma, Footprint, Throw away
Technology: Breakthrough of technology, new printing methods, computerization
Driven: Pull market driven, Added value, Customize, Glocal, 30% less use
Visionary trend setting, Interaction with chain, Online and offline cooperation
Responsible: Corporate social responsibility, Goal driven solutions,
Compulsory, People, Planet, Profit, back to the people
Renting the overstock 100% sell through guarantee
Sustainable consumption, Continuity, long term profits
Transparency: Transparency in-costprice- Marging of company-Conditions of
production, Community ideas-Humans who produce-Where the garments are produced
from this other direction in the supply chain is that economically there is
less over production which has a positive effect on your stock position.
less sale and selling the goods for a lower price and this off course is very
positive for the net profits within the company.
get products which they like to buy because they help to develop the product,
which means less returns.
Tshared.eu would like to go one more step further and that is to have a 100%
sell through guaranty without losing margin and put it up for sale How?. By
bringing the overstock to companies who borrow clothing to other people. f.i.
de kleding bibliotheek through this way you are able to earn back your invested
money from production and you have 100% sell through without losing money on
other site this way of using the supply chain is very important how we treat
the environment. Waist of raw materials and resources are reduced and also the
logistics are being reduced. And because of the use of more technology within
the production process the use of energy and water can be reduced also.
Painting and printing technics without the use of any water are more often used
to produce garments.
is that the use of technology into the fabrics is being developed more and more
to reduce washing and drying of the clothes and which also should reduce the
wear and tear of the garments to keep the
lifecycle longer from the products and this all will make the ecological
ethical site of doing business in the SMARRTT way, this because computerizing
the fashion business it will prevent that people are being used and are under
paid. The downside is that poor countries are growing less rapidly.
also the reason that TSHARED is donating 5 euro of every sold item to the honest clothing foundation because TSHARED believes education can make a hudge difference in the lives of these children in development countries.
about going ahead, not about Memory’
Lagerfeld. Bron:Goodreads.com )
Please let me know in the comment box below what you think about this new way of doing business the smarrtter way.
I'm very curious about your contribution to this blog.
On our way to Zero Waste,
Jeroen van der Heide
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